ITW-Car Care Photography
Built to Shoot
When ITW Global Brands needed high-quality, brand-consistent photography for household names like Rain-X, Black Magic, and Gumout, I didn’t just suggest better visuals—I helped build the solution from the ground up.
As the company prepared to move into a new headquarters, I was asked to define the specs for a dedicated photo studio. I developed the layout, sourced professional-grade equipment, and proposed a smart, scalable budget that made in-house production a no-brainer. Within a year, we were capturing everything from sleek e-commerce shots to bold branded imagery—without the delays or cost of outsourcing.
The photos you see here? All created using the studio I helped design and the equipment I pushed for.
Because the real creative work starts before you press the shutter button.