My Agent Heard Me-Campaign
Let’s Talk. We’re Listening.
For American National, the most powerful asset isn’t a product or platform—it’s the relationship between Agent and customer. So when the data told us that trust and communication were key, I turned that insight into action.
This multi-channel campaign reminded clients that a Professional Insurance Review isn’t just a check-in—it’s a chance to be heard. Designed to spark real conversations, the campaign carried one message across every touchpoint: We’re listening.
From postcards and buckslips to personalized emails, Facebook posts, and formal letters, every element was customized with the Agent’s name and photo—so the outreach felt personal, not corporate. We made sure every client saw a familiar face, heard a familiar voice, and knew this wasn’t just marketing... it was a conversation starter.
Because when you listen first, the rest takes care of itself.